Everyone is familiar with the iconic attractions of London but Saskia Graville's London Style Guide - now updated and fully revised - takes readers on a journey to the heart and soul of the city, revealing the hidden and stylish places that make the capital unique and eclectic. There is an essence to London style, and you find it in the small, off-the-radar places: the one-off shops, street markets, corner pubs and local restaurants that Londoners themselves go to. These places share a certain eccentricity, quirkiness and independence of spirit, and that's what this book is all about. London can seem big and overwhelming and there are many guide books directing you to the key trophy sights of the city. London Style Guide breaks it down by village and reveals the places the locals love. We feature some of the Londoners behind the shops, cafes and hotels, and ask them to divulge their city secrets. By delivering a carefully chosen selection of smaller, stylish spots revered by residents, this book makes visitors feel like locals. This is London up close and personal.