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Management (12 Ed.)

Management (12 Ed.)

作者 : Stephen P. Robbins/ Mary Coulter

出版社 : 台灣培生教育出版股份有限公司

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定價 : NT 1,220

售價9折, NT1,098

內容簡介


This Global Edition has been edited to include enhancements making it more relevant to students outside the United States.

REAL Managers, REAL Experiences: Bring management theories to life!

This bestselling principles text vividly illustrates management theories by incorporating the perspectives of real-life managers. Throughout this text, students will see and experience management in action, helping them understand how the concepts they’re reading about work in today’s business world.

1.Chapter Openers: Chapter Openers spotlight real managers at work in real organizations, giving student the opportunity to see chapter topics in action.

2.Practice Management: End-of-part Management Practice exercises are designed to give students a chance to "practice" management using:

· A Manager's Dilemma - a realistic dilemma a manager might face which students must decide how to resolve.

· Global Sense - additional material on global issues that managers face every day. Students are asked to research and discuss the implications.

· Continuing Case on Starbucks - a comprehensive case, with questions, that addresses important concepts from each part in the text.
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作者介紹

■作者簡介

Stephen P. Robbins

Mary Coulter

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