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Originals : How Non-Conformists Move the World

Originals : How Non-Conformists Move the World

作者 : Adam Grant

出版社 : PENGUIN GROUP (USA) INC.

可訂購

定價 : NT 420

售價79折, NT332

內容簡介


暢銷書《給予:華頓商學院最啟發人心的一堂課》作者,格蘭特教授分析如何找到新點子,領導人該如何鼓勵團隊激發創造力

格蘭教授在《給予:華頓商學院最啟發人心的一堂課》一書中成功的啟發商界領袖,以「給予者最有力量」的論點,成為正向心理學的權威。在這本新書中,他再度發表一項全新的心理研究成果:保有原創力,選擇打破常規、跳出傳統的新想法。

提出創新,難免會受到阻擾,如何建立全新的論點及政策,並達到有效執行而不遭受任何風險?格蘭教授提出有效而驚人的研究及範例,內容跨越商業、政治、運動及娛樂等,以探討如何辨別真正的好點子,毫無保留的分享新想法,建立友好關係,選擇良好的執行時機及面對恐懼與懷疑;並建議父母跟老師可提早培育孩童的創造力,也分享領導人該如何成功對抗群體思維的方式,建立歡迎不同意見的工作文化。

格蘭特教授被美國《商業週刊》選為最受歡迎教授,美國心理學會更讚譽他:「改變了我們對工作動機的既有認知,並點出了人際關係可帶來無所不在、強而有力的激勵因子。」

The New York Times bestseller that examines how people can champion new ideas--and how leaders can fight groupthink, from the author of Give and Take
"Reading Originals made me feel like I was seated across from Adam Grant at a dinner party, as one of my favorite thinkers thrilled me with his insights and his wonderfully new take on the world." --Malcolm Gladwell, author of Outliers and The Tipping Point

"Originals is one of the most important and captivating books I have ever read, full of surprising and powerful ideas. It will not only change the way you see the world; it might just change the way you live your life. And it could very well inspire you to change your world." --Sheryl Sandberg, COO of Facebook and author of Lean In

With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation's most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?

Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn't even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.
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